Say what you mean. Be heard.
The Communication Edge is an 8-session video course on first impressions, hard conversations, influence, storytelling, media, and negotiation. Learn at your own pace.
Launch price, 50% off
You know what you want to say. The moment makes it hard.
That gap between how smart you are and how smart you sound in the moment is a skill gap, and skills can be trained. This course gives you the frameworks and the practice to close it.
- The negotiation you back down from.
- The conversation where you cannot say what you need.
- The room you should own, but do not.
What you will be able to do
- Make a strong first impression, with warmth first and expertise second.
- Stay calm and think clearly when the pressure is on.
- Handle conflict and hard conversations without damaging the relationship.
- Influence people ethically, including when they push back.
- Tell stories that hold attention and make your point stick.
- Speak with presence in meetings and in front of a room.
- Come across well on camera and answer tough interview questions.
- Know your value and negotiate for it with confidence.
Eight sessions, one at a time
The eight sessions add up to about 7.5 hours of video. Open a session to see what you will learn and what you will practice.
1The First 7 SecondsFirst impressions, warmth, competence, and memorable openings.
- How people form judgments before you speak, and why warmth comes before competence.
- Reading body language, tone, and blink rate as signals.
- Building a hook that interrupts autopilot and sparks curiosity.
Practice: Write and rehearse a 30-second introduction.
2Calm Body, Clear MindRegulate your nervous system so your thinking stays available.
- Breathwork and grounding that keep you composed under pressure.
- Open posture and presence that signal authority.
- A framework for staying in control during a difficult conversation.
Practice: Record a short video of yourself speaking and review your body language.
3Conflict & RelationshipsValidate, clarify, and propose your way through hard conversations.
- Turning blame into need-based I-statements.
- Understanding attachment styles and the core needs conflict triggers.
- Asking curious questions instead of giving unsolicited advice.
- Spotting unsafe communication patterns and knowing when to step back.
Practice: Hold a 20-minute conversation where you only ask questions.
4Psychology of InfluenceEthical influence and framing that move people without pressure.
- The difference between pressure and ethical influence.
- Reciprocity, social proof, and the FATE framework for high-stakes conversations.
- Recognizing hidden resistance, such as autonomy and status, and framing decisions around what people stand to lose.
Practice: Test one technique in a low-stakes conversation and watch the reaction.
5Storytelling That Moves PeopleCaptivating stories built on a strong hook and storyline.
- The storytelling wheel and a structure of hook, stakes, turning point, and lesson.
- Using scenes and sensory detail so a story lands.
- Connecting your story to your personal brand or goal.
Practice: Draft your story and record a two-minute version.
6Owning the RoomStructure a clear message and speak with presence and boldness.
- Structuring a talk with a hook and a call to action.
- Carrying yourself with a high-status mindset and knowing when to stop explaining.
- Building confidence through small wins.
Practice: Record short daily videos and review them honestly.
7Media TrainingBuild soundbites, bridge tough questions, and stay composed on camera.
- Camera presence and what to wear on screen.
- Writing core messages in 10 words or fewer that stand on their own.
- Bridging techniques for loaded or hostile questions.
Practice: Draft three core messages and run an interview role-play.
8The Art of NegotiationAsk for what you want with clarity, curiosity, and self-respect.
- Understanding the other side's core needs and what you uniquely offer.
- How self-worth shapes negotiation outcomes.
- Collaborative negotiation in place of forced agreement.
Practice: Complete a values assessment and name three moments you are proud of.
Taught by Dana Habayeb
Business Development & Marketing Strategist
For more than 13 years, Dana has helped organizations across the GCC launch, grow, and scale. She delivers workshops, trains teams, presents to stakeholders, negotiates high-value partnerships, and advises founders and executives across healthcare, education, technology, and consulting.
Her clients include Shell, Sidra Medicine, and Qatar Foundation. The Communication Edge brings that experience into eight practical sessions you can work through on your own schedule.
From the first group
“You tackled it in a more human way and empathetic way. You gave us the psychology behind things and how to apply it practically.”
Salwa“Dana has super soft and gentle energy, and that's pretty rare to see in someone who does this kind of seminar. It's not about learning skills, but learning yourself.”
Megumi“You gave us faith in ourselves and confidence to be more. This really gave me a big fire in my belly and direction and perspective.”
HodaStart the course today
Eight video sessions, practice exercises, and frameworks you can use the same week. Plus a community and a discount on working with Dana one on one.
- 8 self-paced video sessions
- About 7.5 hours of video in total
- Practice exercises after each session
- BONUSAccess to the Vision Collective WhatsApp community
- BONUS40% off your first one-on-one session with Dana
One-time payment in USD.
Questions
How does the course work?
After you enroll, you get access to the course portal. Watch the 8 video sessions at your own pace, on any device.
What else do I get when I enroll?
You get an invitation to the Vision Collective WhatsApp community, and 40% off your first one-on-one session with Dana. Both are in the resources inside the course.
How long is the course?
The eight sessions add up to about 7.5 hours of video, with individual sessions running from 45 minutes to 1 hour 10 minutes. Watch a session in one sitting or break it up.
Is this live or self-paced?
Self-paced. All 8 sessions are recorded, so you can start whenever you like and move through at your own speed.
Who is this for?
Professionals, founders, and leaders who want to communicate with more calm and confidence in meetings, hard conversations, presentations, interviews, and negotiations. No prior experience is needed.
What will I need?
Just a device with an internet connection. Some sessions include short practice exercises, such as recording yourself speaking, so a phone camera is helpful.